Digital Audio Broadcasting (DAB) who ever heard of such a thing? The typical radio listener basically wants good clear sound. No crackling while driving under or near power lines. No fading when driving through a valley or forest. The ability to program favorite stations for push button ease of selection is an absolute must.
Now there is even talk of the digital or HD car radio being: Connected to the home computer, interfaced with an iPod, partnered with a cell phone, offering purchase power as never before, even while driving. The consumer can expect his new DAB or HD radio to be voice activiated, email connected, pause-able and recordable (think TiVo for radio).
While the rest of the population is hardly giving any of this much thought some of the brightest brains on the planet are obsessed with developing this incredible technology. When digital technology is married with radio the potential skyrockets. Does the consumer understand or even care how this remarkable technology developed this far? Probably not. Mr. Radio Listener will ask only a few questions: How hard it is to operate? Will it be a driving distraction? Will I have to pay for features I’ll never learn to use or need? How much more will this radio cost than the current AM/FM model I currently own?
Those whose very existence depends on vibrations that would register 7.7 on the Richter scale will even ask, “how far up can I ramp the bass without blowing out some expensive speaker or nearly irreplaceable component?”
Digital Audio Broadcasting is here. With every option it potentially offers, will there still be the option to just listen to the radio? Can anyone offer the assurance that News Radio, Talk Radio, Country Music, Golden Oldies, Alternative and Hard Rock stations will still know how to find us? One can only hope.







